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Our Story

A Rich History

At VegPro4, we’re proud of our rich history, spanning a century, as we’ve grown from humble beginnings into one of Australia’s leading vegetable processors. We’ve stayed true to our roots as a family-run business, while embracing innovation and change, which has seen us evolve and adapt to meet the diverse needs of our customers.

The Seeds of Our Beginning

Our story starts in 1915, when we were established as a small, family-operated farming enterprise. Over the years, we expanded and diversified our offerings, recognising the potential of waste products and transforming them into value-adding resources. This shift marked the beginning of our journey towards sustainability and efficient resource management.

In 1995, we ventured overseas, marking an important milestone in our growth. A year later in 1996, we opened a facility dedicated to baby peeled carrots, further diversifying our product range. 

As we entered the new millennium, our business evolved yet again. We added onions and pumpkins to our growing list of products, and expanded our operations to New South Wales.

Today, we are a flourishing business-to-business (B2B) provider, with no retail presence, and we offer a diverse selection of vegetables.

Moving Forward

As we look to the future, we remain committed to the principles that have guided our success — customer service, quality, convenience, and DIFOT. We understand that our success is linked to the success of our customers, and we’re committed to helping them thrive.

At VegPro4, we will continue to uphold our legacy, adapt to new challenges, and remain a trusted partner for all our customers.

Our Products & Services

At VegPro4, we pride ourselves on our ability to meet the diverse needs of our customers. We offer a wide range of vegetables, including but not limited to potatoes, carrots, sweet potatoes, beetroots, capsicums, celery, zucchinis, shallots, mushrooms, pumpkins, and leek. All our products are available in various forms: peeled, diced, sliced, pureed, coined, and batoned. We have crafted a delivery system that ensures timely shipments, with our delivery partners making daily trips to Brisbane and Sydney.

Driven by Our Values

We are driven by being the leading Queensland-based producer of fresh-cut vegetables for the B2B market. Our customer-centric approach ensures we aren’t just another vegetable supplier, but a trusted partner in our customers’ success. Our equipment is state-of-the-art, and we take pride in being the largest and most affordable Queensland-based producer of processed vegetables.

Our Legacy

For over 27 years, we’ve dedicated ourselves to creating a large and diverse customer base, procuring thousands of tonnes of produce each year from farms around Australia. This dedication, paired with our extensive industry experience and the strong relationships we’ve built with customers and growers alike, ensures we deliver only the best.

We are accredited with HACCP, NASAA Certified Organic, and Halal, affirming our commitment to delivering superior quality products.

A Peek into Our History

We are a family-run business, established back in 1915, and have grown and evolved in ways that truly reflect our commitment to both our roots and the future. In 1995, we expanded our reach to international markets and started to find innovative uses for waste products.

By 1996, we had opened a dedicated facility for baby peeled carrots. As the new millennium dawned, we answered our customers needs and decided to start focusing on peeling carrots for wet salad producers.

From then on, we expanded our product range to include onions, pumpkins, and more. Our business’ footprint grew to span Queensland and New South Wales. Our focus has always been on B2B partnerships, and supplying fresh, quality produce to our partners.

Delivering high-quality, fresh-cut produce along the East Coast.

With a suite of state-of-the-art machinery and a network of reliable delivery partners, we provide quick turnarounds across Australia’s East Coast.

Fresh-cut produce, every day.

Get fresh produce processed exactly as you need it and delivered to your loading dock. Enquire through the website or call us to place an order straight away.